In weekday occupancy
+
0
%
Organic traffic to booking pages
+
0
%
About the brand
Olea Spa & Hammam is a European-inspired day spa offering luxury facials, body rituals, and Turkish hammam treatments in Dubai’s Business Bay district.
The Challenge
While weekends were fully booked, weekday occupancy and gift-voucher sales lagged behind. Olea needed digital consistency and a PR push to drive midweek revenue.
Our approach
Agency 11:11 developed a content and SEO strategy centred on “corporate spa packages Dubai” and “hammam Business Bay.”
We introduced midweek campaign offers, hosted influencer spa experiences for earned media, and implemented automated email follow-ups for vouchers and loyalty returns.
Our impact
The spa now maintains steady bookings across the week and enjoys consistent online visibility for premium wellness searches.
Key results
- +58% increase in weekday occupancy
- +186% growth in gift-voucher revenue
- +137% lift in organic traffic to booking pages